How to Be a Farm Bureau Insurance Agent

Becoming a Farm Bureau insurance agent isn’t just about selling insurance, it’s an opportunity to be a leader in your community. Your client/members won’t be just a name on a policy; you’ll know them by name and be able to build a personal relationship. Helping friends and family safeguard their livelihoods and futures is a very rewarding opportunity with many benefits. The best part is, it’s never too late to get started as an insurance agent.

Becoming an insurance agent is a unique way to start your own business. There are no franchise fees and you’ll be able to make your own professional path. However, starting your own business is not a decision to be taken lightly since it could affect your family and the community you serve.

Beginning a new professional venture as a business owner can be intimidating, but with Farm Bureau’s Reserve Agent Program, you don’t have to do it alone. If you want to learn how to be an insurance agent, follow our step-by-step guide to the program, and feel confident as you take the next step toward a rewarding opportunity.

What is the Reserve Agent Program?

If you’re looking to test the waters as a Farm Bureau insurance agent, the Reserve Agent Program is the perfect scenario for you. The program teaches you how to be an agent and build your business, all while keeping your current job. The program can last up to four months, but the program length can vary depending on the time it takes you to complete the requirements. You’ll start with selling auto, home and life insurance, setting sales appointments and familiarizing yourself with life as a full-time agent where you set your own schedule.

As you start meeting specific goals, you will gain honest insight into the expectations, challenges and commitment of being a Farm Bureau agent. Once you’ve completed the program, we can decide together if becoming a full-time agent is the right fit for you.

Top Benefits of Joining the Reserve Agent Program:

  1. You will work around your current job schedule. While keeping your current day job, you can try the program “on for size” to see if being a local insurance agent is right for you.
  2. You’ll make commission from your insurance sales. The program offers real-time business experience with actual earning potential. You’ll earn commission on the insurance products you sell and have unlimited income potential.
  3. There are no franchise fees. Unlike many other small business opportunities, there are no franchise fees or long-term financial commitments.
  4. Earn a $5,000 sign-on bonus. Right now Farm Bureau is offering a $5,000 sign-on bonus for agents that earn their Series 6 and 63 licenses during the Reserve Agent Program, or already have their Series 6 and 63 when they contract.

Before You Start the Reserve Agent Program:

Before you begin the Reserve Agent Program, there are a couple of items you’ll have to check off your to-do list.

  • Get your property-casualty and life insurance agent licenses
  • Pass a background check with Farm Bureau
  • Complete interviews with Farm Bureau

Steps of the Reserve Agent Program:

During the program, you will have the opportunity to have your questions answered as you test out what it’s like to be an insurance agent. The skills you learn as a Reserve Agent will guide you through the beginning stages of running your own business.

Online and In-Class Training:

Throughout the program, you will participate in both online and in-person educational training. Online training allows you to work at the time and location that is convenient for you.

Two Day Training:

As a Reserve Agent, you will get two days of hands-on training, led by trainers and experienced agents who have been in your shoes. During this time you will:

  • Learn the basics of the sales process, Farm Bureau insurance products and the insurance business
  • Develop the business and sales skills you need to help you land client/members
  • Learn the ins and outs of managing your own time as a business owner

Schedule Meetings with Prospective Clients:

You will partner with a mentor who will help you schedule meetings with potential client/members. They will be with you every step of the way as you arrange sales appointments and learn first-hand what it takes to be a successful full-time agent. As a Reserve Agent, you can feel confident knowing that a seasoned agent, manager, or trainer will be there to assist you through this joint-work approach.

Meet Reserve Agent Program Milestones:

There are specific milestones and accomplishments you need to achieve during your time as a Reserve Agent to move forward to the next step of your insurance journey. You will be expected to meet the minimum sales requirements during the program.

Become a Contracted Agent:

Once you complete the Reserve Agent Program, you are ready to become a contracted agent! Reserve Agents graduate to full-time agents every month, so you can start the application process any time of the year.

Steps of the Contracted Agent Program:

Once you successfully complete the four-month program, you will become a contracted agent and transition to the Contracted Agent Program. You will have built a strong foundation during your time as a Reserve Agent, and you will be set up for success. This program will provide additional training and support as you begin to build your business as a full-time agent.

Complete Three Total Weeks of Additional Training:

These sessions are six months apart, completed one week at a time. During the weeks that you are completing the Contracted Agent Program, you will come to a localized training center at the Farm Bureau Home Office near you. This training program gives you a holistic view of what it’s like to be a Farm Bureau agent.

Spend a Week with Agency Trainers and Peers:

You will work with your fellow insurance agents and agency trainers to learn the specifics of the Farm Bureau insurance products and get advice about running your own business. You will learn from marketing coaches so you can promote yourself and get your name out there as you’re building your business.

How Can You Become an Insurance Agent?

When considering taking the leap into a new professional opportunity, many people ask themselves, “Can I really do this?” With the Reserve Agent Program, you can. You will have the opportunity to make unlimited income to support yourself and your family, and most importantly, you will be making a difference in people’s lives.

While you may not know everything about being a successful insurance agent right now, the answers to all of your questions are waiting for you in the Reserve Agent Program. We’re currently offering a $5,000 sign-on bonus for agents that earn their Series 6 and 63 licenses during the program or already have their Series 6 and 63 when they contract with our team. If you want to see what you can accomplish as a Farm Bureau insurance agent, click “Get Started” today!

how to be a farm bureau agent

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