New Year's Resolutions: Avoid These Pitfalls

2017 is officially here. That means you have an opportunity to start fresh and set goals personally and professionally for the months to come. This year, make a resolution to kick the habits that may hinder your insurance career and adopt ones that can help propel you forward into success.

Let’s take a look at the habits that might be hanging you up.

Not Focusing on the Client/Member

There’s no doubt that discussing product details are important. However, as a Farm Bureau agent, it’s vitally important to first understand the client/member’s needs and wants. Take the time to focus on them and the situation they’re in. One of the easiest ways to lose a sale or even a client/member is by pushing them toward a product or service that’s irrelevant to them. Always research your client/member’s needs to ensure you’re presenting the most relevant information.

Winging It

To be successful in insurance, it is critical to be prepared. Take the necessary amount of time prior to a meeting to rehearse your presentations, meetings, and phone calls. By doing so, you will feel ready for any question they may have and more confident in what you’ll be sharing with them. 

Being Unable to Adapt

The insurance industry is continuously changing, so it’s key to stay up-to-date with what’s happening. Learn to adapt to anything thrown your way that might impact your client/members and business.

Poor Time Management

One of the worst habits to acquire as an insurance agent is poor time management. When you’re easily distracted, you may lose focus on the next upcoming meeting, presentation or phone call. If you show your client/members you’re unreliable, it could hurt your reputation and/or career.

Not Advertising and Marketing Yourself

One of the many perks of being a Farm Bureau agent is the variety of marketing support you have at your fingertips. Take advantage of the marketing materials provided directly to you to help advertise and market yourself in your community.

Being Inactive in the Community

The top insurance agents are the ones who take the time to get to know those in their community. By doing so, you will gain a better understanding of who they are and how you can help them reach their goals. This will ultimately help grow their business and yours in return.

Not Holding to a Firm, Professional Work Environment

One of the best ways to succeed as an insurance agent is to maintain a professional work environment. Here’s a couple ways to enhance your work environment, no matter where you are:

  • Schedule: It might be easier to slack off when you work for yourself and those actions might affect the way you run your business.

  • Dress: Whether you’re in your office, out in the community, or working elsewhere that day, dress appropriately. When you dress well, you feel good. And when you feel good, you’re more confident, productive, and prepared for your day ahead. 

Continue to Advance Your Career as an Insurance Agent

Are you ready to make 2017 your most successful year yet as an insurance agent? If so, take the first step by addressing these habits. Learn more about how to further your career as a Farm Bureau agent by checking out our blog today!

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